Automotive & Lifestyle Content Creator

One Bad Hellcat – Fully Remote | January 2021 – Present

• Built and scaled an organic social media following of 710,000+ across TikTok, Instagram, and YouTube, generating over 500 million views within four years.

• Serve as an official Dodge Brand Ambassador, creating engaging content that showcases their vehicles in nationwide campaigns and connects with Mopar enthusiasts nationwide.

• Partnered with leading national brands including Pennzoil, Shell, Amazon, and others to deliver high-visibility paid campaigns.

• Produce premium marketing assets for sponsors, including branded content, UGC, video production, photography, and lifestyle media.

• Provide consultation services for brands, offering strategy on content direction, campaign planning, and social media best practices to maximize visibility and ROI.

• Strategically plan and manage multi-platform campaigns that consistently reach 5M+ users monthly and drive measurable audience growth.

• Leverage analytics to track performance, optimize engagement, and maximize reach across multiple platforms.

• Oversee all aspects of creative direction, branding, and content calendar execution as a solo entrepreneur and creator.

Professional Photographer, Videographer & Drone Pilot

South Florida Aerial / Virtuals1 – Palm Beach, Florida | December 2015 – Present

• Built and manage Florida’s top-rated real estate media company, recognized as the #1 provider on Zillow.com statewide.

• Personally filmed and edited over 800 properties annually since 2019, with more than 900 homes captured in 2024 alone.

• Specialize in luxury real estate marketing, including photography, cinematic 4K listing videos, 3D Matterport virtual tours, drone videography, and custom print collateral.

• FAA Part 107 Certified Drone Pilot with extensive experience producing aerial content for residential, commercial, and large-scale development projects.

• Lead all aspects of post-production, from advanced color correction and retouching to video editing and social media asset creation.

• Provide end-to-end marketing support, managing client websites, implementing SEO strategies, and running social media campaigns that increase visibility, generate leads, and drive sales.

• Demonstrate strong management skills by coordinating and referring projects to a trusted network of South Florida’s top photographers and media professionals.

• Offer consultation services to agents and brokerages, advising on digital marketing strategies, creative direction, and media best practices to maximize ROI.

Regional Marketing Manager

Keller Williams Realty – South Florida | May 2014 – November 2016

• Promoted to Marketing Manager within 90 days of hire in recognition of performance and leadership initiative.

• Directed the design and execution of comprehensive marketing campaigns that significantly increased client engagement and brand visibility.

• Managed the regional office’s website, email marketing, and social media presence, ensuring consistent branding and effective messaging.

• Developed and implemented a CRM follow-up system that improved client retention and shortened conversion cycles.

• Played a key role in office growth, increasing the agent count from 163 to over 230 and driving profitability gains of 30% in 2015 and 50% in 2016.

• Demonstrated strong management and collaboration skills, supporting a high-performing sales team and coordinating with top-producing agents.

• Provided consultation and strategic guidance on marketing initiatives, helping agents refine their outreach and close deals more efficiently.

Marketing Administrator

Bella Sophia Beauty – Palm Beach, Florida | November 2012 – May 2014 (Part-Time)

• Designed and distributed branded print materials, contributing to increased local clientele and community presence.

• Built and maintained the salon’s website, while managing daily content for social media platforms including Facebook and Instagram.

• Supported day-to-day business operations, handling scheduling, customer service, and front-desk responsibilities.

• Delivered a premium client experience by combining marketing support with strong customer service skills, ensuring repeat business and positive word-of-mouth.

• Collaborated with ownership on marketing initiatives and offered consultation on digital strategy to modernize outreach efforts.