Hi there!
My name is Jose Pretel. I am a professional photographer and full time content creator living in South Florida.
Over the past few years, I've had the pleasure of planning and producing content for some of South Florida's top level brokers & film companies. I have produced full fledged TV shows, independent movies and marketing collateral used in worldwide broadcast campaigns as well as hyper targeted social media ads. During this time, I have refined all the skills needed to coordinate, film & edit videos for a variety of platforms and have had great success at helping businesses of all sizes maximize their marketing efforts. Additionally I am the creator behind the @OneBadHellcat social media pages & YouTube channel which has a following of 710,000 people and reaches an averages of 5+ million viewers per month.
Experience
One Bad Hellcat - Founder & Full Time Content Creator
January 2021 - Present
• Grown an organic following of 710,000+ people in 4 years
• 500 Million+ Views since January 2021
• Collaborated with nationally recognized brands such as Pennzoil, Shell, Amazon and more
• Produce marketing collateral for paid campaigns (sponsors)
• Plan and manage several social media marketing campaigns reaching millions of people
South Florida Aerial / Virtuals1 - Part Owner & Operator
December 2015 - Present - Over 8,000 Homes Photographed since 2015
• Film & edit listing photos, 4k videos, 3D virtual tours and printed marketing materials for luxury real estate properties
• 800+ per year since in 2019-2023 with over 900 homes photographed in 2024 alone
• FAA Certified Drone Pilot with a Part 107 License allowing me to film aerial content commercially
• Manage all aspects of post production including photo editing, retouching, video editing, social media posts, etc.
• Complete web design projects, implement SEO techniques & manage several social media marketing campaigns
• Virtuals 1 is the #1 provider for photography in the state of FL & on Zillow.com
Keller Williams Realty Corporate - Regional Marketing Manager
May 2014 - November 2016
• Hired as a marketing admin, took over as manager 90 days into role
• Cultivated relationships with potential clients by managing multiple email marketing efforts
• Maintained & routinely updated office company website, marketing campaigns & social media platforms
• Created an advanced follow-up system to improve our client retention rate & decrease new client conversion time
• Greatly increased agent retention rates and helped grow our office from 163 agents to 230+
• Helped increase the company’s profit in by 30% in 2015 and by 50% in 2016
Bella Sophia Beauty - Marketing Admin
November 2012 - May 2014 (Part Time)
• Was responsible for designing and distributing various printed advertisements to expand our clientele base
• Designed the company website & maintained social media platforms like Facebook, & Instagram
• Managed the salon’s day to day activities and catered to the needs of clients during their visit.
LANGUAGES
SKILLS
EXPERIENCE
Interests
Long Dog Walks
Automotive Photography
Fishing & Kayaking
Education
Palm Beach State, Florida
A.A. ASSOCIATE OF THE ARTS
Florida Atlantic University, Florida
B.S. BUSINESS ADMINISTRATION